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connect

Everything is connected in some way. And, connections are the currency of our networked world. But, every connection is not the same.

Every friend and follower is not a fan. And every fan is not a passionate advocate and ambassador for your service, product, organization or issue.

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converse

Listening — real, active, learn-about listening — makes for the most memorable, meaningful and relationship-changing conversations.

Some say goldfish have longer attention spans than people today.

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partner

Customers / Supporters are in control.

Your organization is like a seed. You need people to help it grow. And you really need those people to become Partners.

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Grow!

grow!

Growth can be measured a lot of ways, and should be. Top line, bottom line and between the lines.

We are awash in signals, indicators, metrics and analytics. But what do they really mean?  What is the best way to realize and gauge real, meaningful, sustainable growth?

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